The Secret Behind Coca-Cola Marketing Strategy
Business July 8th. 2019, 3:38pmCoca-Cola is the biggest non-technology company in the world. Origionally only selling 7 servings a day, the company has grown slightly, at an estimated rate of more than 1.9 billion servings a day.
Whats the secret behind their success? With only 4 billion dollars being invested into their advertising, it has allowed Coke’s advertising team to experiment and released its fare share of interesting campaigns.
Hi guys! Welcome to my new Friday series! I’m planning on covering a huge variety of topics but today’s video is a career-related one covering the basics of getting a job in marketing, what kind of salary you can expect and what a typical day might look like. I’ve broken down the content into sections and listed them all here for your convenience, in case you want to skip to a particular part:
An overview: 0:32
Agency vs/ In House: 3:55
Job Titles and Salary: 4:51
What an average day could look like: 9:11
Marketing misconceptions: 11:14
Tips on getting a job in marketing: 13:51
Please note that this is all based on my experience, particularly in London. It will likely differ according to what location you live in and what the job market is like.
**************************************
Link Love:
Blog: http://www.chaseamie.com
Instagram: https://instagram.com/chase_amie/
Twitter: https://twitter.com/chase_amie
Pinterest: https://www.pinterest.com/chase_amie/
Facebook: https://www.facebook.com/chaseamieblog/
Snapchat: ChaseAmie
Email: business@chaseamie.com
**************************************
Mailing Address:
PO Box 71117
London
SE18 9LR
United Kingdom
**************************************
Disclaimer: This video is not sponsored. Occasionally companies will gift me items however this will not affect my opinion if and when I do review said item. I will always mark reviewed items if it/they have been gifted. That said, the vast majority of items are bought with my own money. Some of the links used are affiliated. All paid-for content will be clearly stated.
**************************************
Have a question? I have a page on FAQs right here 🙂
Video Rating: / 5
Compensation Disclosure
-
This site receives compensation for referred sales of some or all mentioned products.