Learn how to use influencer marketing to grow your business. From strategy to outreach to execution, this video will show you each step from start to finish!
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Influencer marketing has massive potential to increase your traffic and grow your sales. It allows you to tap into a highly engaged audience in your niche to build brand awareness in an authentic way. The reason it’s so valuable is that like-minded people are more inclined to take product recommendations from an influencer they trust. This is why it’s so cost-effective!
Let’s face it, outreach to influencers can be intimidating, so we’ll teach you how to reach out in a way that will increase the likelihood of getting a positive response. We’ll also share some tips to find the best influencers in your niche to make sure they create the content and results that you’re looking for.
To create a powerful influencer marketing strategy you need to set your goal and budget, research influencers in your niche, reach out, negotiate terms, put your plan into action and finally analyze the results to see how your campaign can improve. This video will teach you all of that and more.
Strap in for some serious knowledge, here’s what we’ll cover in this video:
00:00 Intro
01:18 How to build a powerful influencer marketing strategy
01:40 How to set your campaign goal
02:29 How to define your budget
03:31 How to find the right influencers
06:06 How to validate your influencers
06:40 How to reach out to influencers
09:33 How to create content with an influencer
13:45 How to stay organized and track results
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► The Beginner’s Guide to Influencer Marketing on Instagram: https://bit.ly/3sM2V19
► How to Create UTM Codes to Track Your URLs: https://bit.ly/3bgOts5
► FREE Influencer Outreach Template: https://bit.ly/30gqzql
► Influencer Outreach Audio Message Example: https://bit.ly/38N1KHa
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The Mumbai-based Capital First is a leading NBFC player that specializes in providing debt finance to MSMEs & Consumers in the country. CNBC TV18’s AB Ravi talks to V Vaidyanathan Founder & Chairman of Capital First to understand his vision & strategy. Also bringing in a banker’s perspective is Rajat Verma, MD & Head – Commercial Banking, HSBC India. HSBC & CNBC-TV18 present Making It Big Season 8
CNBC-TV18 is India’s No.1 Business medium and the undisputed leader in business news. The channel’s benchmark coverage extends from corporate news, financial markets coverage, expert perspective on investing and management to industry verticals and beyond. CNBC-TV18 has been constantly innovating with new genres of programming that helps make business more relevant to different constituencies across India. India’s most able business audience consumes CNBC-TV18 for their information & investing needs. This audience is highly diversified at one level comprising of key groups such as business leaders, professionals, retail investors, brokers and traders, intermediaries, self-employed professionals, High Net Worth individuals, students and even homemakers but shares a distinct commonality in terms of their spirit of enterprise.
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Coca-Cola is the biggest non-technology company in the world. Origionally only selling 7 servings a day, the company has grown slightly, at an estimated rate of more than 1.9 billion servings a day.
Whats the secret behind their success? With only 4 billion dollars being invested into their advertising, it has allowed Coke’s advertising team to experiment and released its fare share of interesting campaigns.
Hi guys! Welcome to my new Friday series! I’m planning on covering a huge variety of topics but today’s video is a career-related one covering the basics of getting a job in marketing, what kind of salary you can expect and what a typical day might look like. I’ve broken down the content into sections and listed them all here for your convenience, in case you want to skip to a particular part:
An overview: 0:32
Agency vs/ In House: 3:55
Job Titles and Salary: 4:51
What an average day could look like: 9:11
Marketing misconceptions: 11:14
Tips on getting a job in marketing: 13:51
Please note that this is all based on my experience, particularly in London. It will likely differ according to what location you live in and what the job market is like.
Disclaimer: This video is not sponsored. Occasionally companies will gift me items however this will not affect my opinion if and when I do review said item. I will always mark reviewed items if it/they have been gifted. That said, the vast majority of items are bought with my own money. Some of the links used are affiliated. All paid-for content will be clearly stated.
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Have a question? I have a page on FAQs right here 🙂
The current state of the internet and social media is by far the biggest marketing opportunity of this era. Social media marketing is the epitome of underpriced attention, especially when it comes to Facebook and Instagram ads. Please, please execute on this amazing opportunity that is in front of you. So many of you spend far too much time thinking, strategizing, etc. instead of just executing.
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Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary is also a prolific public speaker, venture capitalist, 5-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists.
Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age.
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Check out these books about Steve Jobs:
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* Steve Jobs (Movie): https://amzn.to/2CZgLq3
Steve Jobs shares his amazingly different approach to marketing and how he used it to build Apple into one of the largest companies in the world.
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Transcript:
To me….marketing is about values. This is a very complicated world. It’s a very noisy world. And we’re not going to get a chance to get people to remember much about us. No company is! And so, we have to be really clear on what we want them to know about us.
Now Apple, fortunately, is one of half-a-dozen best brands in the whole world. Right up there with Nike, Disney, Coke, Sony — it is one of the greats of the greats. Not just in this country, but all around the globe.
But even a great brand needs investment and caring if it’s going to retain its relevance and vitality. And the Apple brand has clearly suffered from neglect in this area in the last few years. And we need to bring it back!
The way to do that is NOT to talk about speeds and fees. It’s NOT to talk about bits and mega-hertz. It’s NOT to talk about why we are better than Windows.
The dairy industry tried for 20 years to convince you that milk was good for you. It’s a lie, but they tried anyway. And the sales were falling. And then they tried “Got milk” and the sales went up. “Got milk” wasn’t even talking about the product. In fact, it focuses on the absence of the product.
But the best example of all, and one of the greatest jobs of marketing that the universe has ever seen, is Nike. Remember, Nike sells a commodity. They sell shoes!!!
And yet, when you think of Nike you feel something different than a shoe company. In their ads, as you know, they don’t ever talk about the product. They don’t ever tell you about their air soles and why they are better than Reebok’s air soles.
What does Nike do in their advertising? They honor great athletes. And they honor great athletics. That’s who they are, that’s what they are about!
Apple spends a fortune on advertising — you’d never know it….you’d never know it!
So…when I got here, Apple just fired their agency and there was a competition with 23 agencies that…you know…four years from now we would pick one. And we blew that up and we hired Chiat\Day, the ad agency that I was fortunate enough to work with years ago and created some award winning work including the commercial voted the best ad ever made, 1984 (by Advertising Professionals).
And…we started working about eight weeks ago, and the question we asked was, “Our customers want to know who is Apple and what is it that we stand for…where do we fit in this world?”
And what we’re about isn’t making boxes for people to get their jobs done — although we do that well. We do that better than almost anybody, in some cases.
But Apple is about something more than that! Apple at the core…its core value — is that, we believe that people with passion can change the world for the better. That’s what we believe!
And we have had the opportunity to work with people like that. We’ve had the opportunity to work with people like you; with software developers, with customers, who have done it. In some big, and some small ways.
And we believe that, in this world, people can change it for the better. And that those people who are crazy enough to think that they can change the world are the ones that actually do!
And so, what we’re going to do in our first brand marketing campaign in several years, is to get back to that core value!
A lot of things have changed. The market is in a total different place than where it was a decade ago. And Apple is totally different — and Apple’s place in it is totally different. And believe me, the products, and the distribution strategy, and the manufacturing are totally different…and we understand that.
But values and core values — those things shouldn’t change. The things that Apple believed in at its core, are the same things Apple really stands for today.
ENGAGE
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A short clip from my Total Business Mastery seminar about the 4 Principles of Marketing Strategy. Want to know: How do I get customers? How do I determine my target markets? What’s my competitive advantage? http://bit.ly/29heNou
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online marketing, marketing concepts, marketing 101, marketing techniques, best marketing strategies, Video Rating: / 5
In this video, you’ll learn step by step how to start social media marketing as a beginner in 2019. I’m fed up of social media marketing ‘guru’s holding back all of their ‘secrets’ – this no fluff training will teach you everything you need to get with SMM started today.
📚Get A FREE Copy of The 15 Minute Agency: https://bit.ly/2DtiTFu
If you’re wondering what social media marketing is then this video will not only tell you that but all this as well:
✅ Complete Step By Step guide on how to start a social media marketing agency in 2019
✅ How to get started, even if you’ve got a 9-5 or are in full-time education
✅ How to sign clients with zero sales experience
✅ How to get ridiculous results for clients without ever running an ad before
✅ How to secure meetings
✅ How to close the deal
✅ How to get results for social media marketing clients
If you’d like me to personally help you, click below to get access to my full Social Media Marketing Course!
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👨🏼💻My FULL Social Media Marketing Course: https://bit.ly/2DwH8T9
*30-Day Guarantee* Providing you haven’t watched over 25% Please Email, support@jordanplatten.com if you have questions regarding this policy BEFORE purchasing – See T&C’s For Details.
Somewhere In Nature by Simon More https://soundcloud.com/user-73416670
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Disclaimer: To support the channel some of the links above may be affiliate links. Statements on this site do not represent the views or policies of anyone other than myself. Starting a business takes hard work and dedication… Please do not buy my products if you do not intend to put in the effort or if you are looking for a ‘get rich quick’ scheme (Hint, they don’t exist) Video Rating: / 5
