I’ve been getting so many questions about how to START creating content and become an influencer, especially in 2023. So in today’s video I break down 5 simple steps that actually work. How do I know they actually work? Because these are things I do now! Hope these tips help you! Leave any other questions in comments!
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1 “The Lord is my shepherd, I lack nothing. 2 He makes me lie down in green pastures, he leads me beside quiet waters, ”
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Digital marketing is one of those terms that’s shrouded in confusion and seems to mean something different to everyone. It’s also been made to seem way more complicated than it actually is, which is a shame really, as it’s really pretty straightforward.
So what is digital marketing? Well, as simple as this is gonna sound, digital marketing is just marketing, using digital tools. And marketing is nothing more than communicating value to your customers. So, digital marketing is therefore communicating value to your customers using digital tools. That’s it.
Traditional VS Digital Marketing
The first thing to do is understand the difference between traditional, and digital marketing. Traditional marketing relies on tools and mediums like the newspaper, radio, TV, magazine, billboards, direct mail, and any form of print really.
Digital on the other hand is made up of tools like search engine marketing, social media, content marketing like blogging, articles, or video creation, email marketing, and online pay per clicks advertising.
When you’re talking about traditional versus digital marketing, you’re talking about the tools more than the strategy behind them. And more accurately, you’re talking about which form of media you’re going to use to communicate your message on, a traditional one, or a digital one?
The Future Of Digital Marketing
As consumer media consumption trends continue to shift dramatically away from traditional and towards more and more digital content, there will be a time in the near future where we no longer refer to it as digital marketing and simply call it what it is. Marketing.
Today I’m going to share with you SEO in 2019 – what will and won’t work. As time goes on SEO is becoming harder and harder. So should you even do SEO anymore? Of course you should! Majority of the people click on organic listings and not paid listings.
In this video you’ll learn 6 SEO tips and I’ll share with you SEO in 2019 – what works and what doesn’t work.
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RESOURCES & LINKS:
Ahrefs:
https://ahrefs.com/
Google PageSpeed:
https://developers.google.com/speed/pagespeed/insights/
“How Digital Marketing Will Change in 2019” (video):
“Does Blogging Still Work in 2019?” (video):
“SEO For Beginners: 3 Powerful SEO Tips to Rank #1 on Google in 2019”:
“The 3 SEO Tools I Use Rank #1 on Google | Neil Patel” (video):
“5 Tips For Writing An Awesome Blog Post” (video):
“8 Steps to Making Your Blog Successful – Passive Income Online Blogging” (video):
“How I Generated 37,391 Impressions on 1 Blog Post” (video):
Read more SEO tips on my blog: https://neilpatel.com/blog
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TRANSCRIPT NOTES
The first tip I have for you is, blogging drives a ton of traffic. You guys know that, Google loves content, as they say, content is king. But here’s the thing, there’s over a billion blogs right now. So, if you go out there and you just write tons of blog posts because your competitors rank for all these terms, it won’t work. Regurgitating the same information over and over again won’t produce results in 2019. What you need to do is create a new unique spin. You have to write about fresh stuff that people haven’t seen. So instead of focusing on writing a blog post every day, maybe write a post once a week, or if you can’t even do that, once a month, but if you write something that’s super new and unique, I kid you not, you’re gonna get a ton of social shares, you’re gonna get a ton of backlinks, you’re gonna get a ton of comments and engagement and traffic.
The second tip I have for you is to build a brand. There’s a lot of sites out there creating fake news, and Google hates that. They’re looking for brand signals, and if you’re wondering how big your brand is, go to Google Trends, type in your brand name, versus your competitor, and you’ll see how you’re doing. The reason they wanna rate brands is, it builds trust. They know that if people are looking for your brand, they trust you, and you’re less likely to create crap content or write fake news.
The third tip I have for you is, link building is harder than ever. Everyone’s hitting up these sites for links. Yes, there’s over a billion blogs, but because there’s so many sites out there, everyone’s getting hit up more and more for links.
The fourth tip is make sure your website loads fast. Google has a mobile-only search engine as well as one just for your desktop and laptop devices. Speed is more important than ever. Yes, I know people have 4G and 5G phones, just because they have fast ones doesn’t mean they’re in an area with really strong reception, so that could mean your website loads really, really slow. Use Google Page Speed, it’ll show you what you need to fix to load faster in Google’s eyes.
The next tip I have for you is voice search. Voice search is becoming more and more popular. By 2020 over 50% of the people will be using voice search. So you wanna make sure with your website and your content, ’cause that’s typically what’s gonna rank for voice search, you’re answering questions people may type in, in short sentences. Not big long paragraphs, but it should be one to two sentences. The shorter you are with your responses to the answer, the more likely you’re gonna rank.
The sixth tip for you is, update your content. Google’s tired of ranking old, outdated content. I’ve mentioned this many times, there’s over a billion blogs, so what does that mean? There’s content on everything. Whatever you’re writing on, the chances are, there’s 50 other articles similar to that. If you wanna do better, I know I already mentioned, write new, fresh content. But even with your new, fresh content, other people are gonna copy you, so you need to update it, it doesn’t have to be monthly, but at least once a year, go into your best-performing pieces of content and update them. It’ll help ensure that you continue to rank high on Google.
Are you searching the internets for ways to work from home and you just can’t figure out what you want to do? I say start your own business! Here are 10 business ideas that will let you work from home.
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Discover 3 real estate investing strategies that always work, in good times and bad, in good markets and bad. These three universal techniques are the backbone and foundation of the most successful investors. Video Rating: / 5
In this episode of the Real Estate Show on the Cardone Zone, Grant asks the question about what you should do with ,000. This is the most often-asked question Grant gets on social media and today on this episode, he answers!
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